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Commercial

ALIEXPRESS - 11.11

Rashko Miljkovic

Client: Aliexpress
Agency: Good Mongkok

Double 11.11 campaign for Aliexpress in Spain, starring Jaime Llorente, known for "Money Heist" and "Elite". This was a multi-media campaign which was distributed across Spain on national television, billboards, bus-stops and social media.

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CREATIVE APPROACH

Director Rashko Miljkovic brought this mini satirical heist movie to life with his great dynamic energy and quick wit. This TV spot re-imagines Jaime as a warehouse security manager who stops a heist in its tracks, explaining to the thieves that AliExpress is boasting bigger brands and lower prices than ever. Jaime's charm and comedic timing made him the perfect candidate for this project.

CREDITS 
STARRING

Jaime Lorente
 
DIRECTOR

Rashko Miljkovic
EXECUTIVE PRODUCERS

Michael Wong
Victor Hu


 
PRODUCERS

Andy PML

Victor Nauwynck
 
LINE PRODUCER

Diego 
Sainiz
CO-PRODUCER

Leo Villares
CINEMATOGRAPHER

Milicevic Luka
SOUND RECORDIST

Miguel Salas
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