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Commercial
ALIEXPRESS - 11.11
Rashko Miljkovic
Client: Aliexpress
Agency: Good Mongkok
Double 11.11 campaign for Aliexpress in Spain, starring Jaime Llorente, known for "Money Heist" and "Elite". This was a multi-media campaign which was distributed across Spain on national television, billboards, bus-stops and social media.
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CREATIVE APPROACH
Director Rashko Miljkovic brought this mini satirical heist movie to life with his great dynamic energy and quick wit. This TV spot re-imagines Jaime as a warehouse security manager who stops a heist in its tracks, explaining to the thieves that AliExpress is boasting bigger brands and lower prices than ever. Jaime's charm and comedic timing made him the perfect candidate for this project.
CREDITS
STARRING
Jaime Lorente
DIRECTOR
Rashko Miljkovic
EXECUTIVE PRODUCERS
Michael Wong
Victor Hu
PRODUCERS
Andy PML
Victor Nauwynck
LINE PRODUCER
Diego Sainiz
CO-PRODUCER
Leo Villares
CINEMATOGRAPHER
Milicevic Luka
SOUND RECORDIST
Miguel Salas
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